The Macy's Thanksgiving Day Parade telecast grabbed a record 31.3 million viewers across NBC's live telecast and Peacock's ...

While the Tony Award-winning actor happened to be on the float, her title card appeared in front of one of the child actors ...

The Macy’s Thanksgiving Day Parade drew its largest cross-platform audience on record Thursday.

NBC’s annual telecast of the Macy’s Thanksgiving Day Parade attracted a record 31.3 million viewers ... Read More ...

NBC is hoping to keep the Macy’s Thanksgiving Day Parade for as long as possible. The beloved annual Parade has been airing ...

NBC’s broadcast of Thursday’s parade ranks as the most-watched entertainment program to air on linear TV in nearly five years ...

NBC is working to shore up a renewal on the TV broadcast rights for the Macy’s Thanksgiving Day Parade at around triple the ...

The 98th edition of Macys Thanksgiving Day Parade will begin on Manhattan’s Upper West Side and end at Macy’s flagship store ...

NBC and Peacock are feeling thankful for the numbers that came in for The 98th Macy's Thanksgiving Day Parade and The 2024 ...

The 2024 Macy’s Thanksgiving Day Parade was hosted by Today Show personalities Savannah Guthrie, Hoda Kotb, and Al Roker. It ...

NBC’s presentation of this year’s Macy’s Thanksgiving Day Parade delivered 31.3 million total viewers across all platforms, ...

The parade averaged around 5 million more viewers than NBC's prime-time football broadcast. This article, NBC touts record TV ...