Campbell Soup Co. announced its intention to change ... were known for with shorter corporate title, or even an updated logo, in hopes of emphasizing other business.

A promotional video for a rebrand of British luxury car brand Jaguar is being criticized online for showing models in ...

The rebranding comes as the Camden-based food giant continues to expand beyond its traditional business into snacks, sauces ...

Campbell’s is dropping “Soup” from its name — but the company ... The new name still “celebrates soup,” he said, and the logo ...

New Jersey-based Campbell's hasn’t been exclusive to the soup business for some time. The company also owns brands like Prego ...