The Einstellung effect is a phenomenon that occurs when designers are so used to approaching problems in some ways that they overlook better ways. It is a cognitive trap arising from a desire to find ...

Design specifications are detailed documents that outline essential requirements, constraints and specifications for products to adhere to. They act as fundamental blueprints in product development, ...

The world is overflowing with data—every click, transaction and interaction is tracked and measured. But simply gathering data is not enough, you must know what data to collect, how to analyze it and ...

UX resumes, or user experience resumes, are specialized resumes tailored for professionals in the field of user experience (UX) design. They are concise overviews in which designers summarize their ...

UX roles describe the various parts designers play in the design process. They range from generalist roles—e.g., UX designers and product designers—to specialist ones such as visual designers and UX ...

Visual design is about creating and making the general aesthetics of a product consistent. To create the aesthetic style of a website or app, we work with fundamental elements of visual design, ...

Design sprints are an intense 5-day process where user-centered teams tackle design problems. Working with expert insights, teams ideate, prototype and test solutions on selected users. Google’s ...

It’s tough to write beginnings, isn’t it? It can be especially difficult to write the introduction of your UX case study, since it will determine the success of your job application. What should you ...

Design thinking is a methodology which provides a solution-based approach to solving problems. It’s extremely useful when used to tackle complex problems that are ill-defined or unknown—because it ...

UX cover letters are short letters or emails that designers send with their portfolios and resumes to apply for jobs. Designers personalize these to introduce themselves and briefly explain why they ...

Design Thinking is not an exclusive property of designers—all great innovators in literature, art, music, science, engineering, and business have practiced it. So, why call it Design Thinking? What’s ...

Market orientation is the business’s philosophy on how to discover customers’ needs and then act on those particular needs through the product mix. For example, if your business’s philosophy is about ...