Nearly two thirds of designers and creatives admit to lying on their CV, according to new research. 64% of creatives, design, ...

A survey by a US B2B agency revealed that “77% of VCs believe branding significantly impacts their perception of a start-up’s ...

White Bear has repositioned Freshways, one of the UK’s leading independent dairy suppliers. It was already popular, says ...

Paul Tynan is creative director of I-AM Associates. The London-based studio works on insights, strategy, digital, branding, ...

A big rebrand invariably leads to a lot of noise. Here are the seven types of reaction you always get when a famous brand rolls out a new look. Another week, another big brand unveils a new identity.

I’ve been debating whether to write this for a while, but given recent launches (and the grumblings in creative circles), it ...

Outfry, a digital fast-food chain in the UK, France, Belgium and The Netherlands, was created in 2019 by ‘dark kitchen’ ...

The Rest is Entertainment podcast doesn’t often discuss UX. But recently, host Richard Osman introduced a conversation about ...

EDIT is a Manchester based branding studio that works with art, culture and knowledge based organisations. Its clients ...