Logo design is more than a visual identifier; it’s the cornerstone of a brand’s identity. But for much of the 2010s and early ...

The Guinness Men’s Six Nations brand identity has been recharged to resonate with new and existing fans, players and teams ...

Mahindra XEV 9e and Mahindra BE 6e electric SUVs shed covers. Check prices, features, bookings and variants of XEV 9e and BE ...

In creating a brand, or "branding," a business is managing the effect that the product or service is having on the customer.

The University of Cincinnati accuses the school of breaking copyright and licensing rules by "adopting UC's identity." It ...

A middle school in Tennessee must choose a new mascot after the district’s athletic department said it received a ...

For all companies, there comes a time when a rebrand is needed—either to attract new customers, to keep the old ones ...

The Weekdays I start my day with the joyful wake-up call from my child, and I truly cherish those first few hours we spend ...

In a world constantly chasing the new, it’s fascinating to look back at the origins of what we now consider iconic. The logos ...

Gucci, Hermes, Louis Vuitton and other luxury brands have home collections with a host of giftable items to delight the ...