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Campbell’s Soup Changes Its Iconic Name for the First Time in Over 154 Years
For more than a century and a half, Campbell’s Soup has been synonymous with American kitchens. Its iconic red-and-whi ...
Overhauls of ‘heritage brands’ raise the question: How important are our products to our identities?
A spate of iconic rebrands in recent weeks have left some people reeling in a consumerist society where what we buy says a ...