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Jaguar Unveils Pink Car
Jaguar’s pink, ‘woke’ electric car slammed by Gen Z: ‘What on Earth is Jaguar thinking?’
The EV-only hot wheels are seemingly the latest part of Jaguar’s seemingly “woke” rebranding campaign to win over Gen Z, which was promoted in a video ad that featured androgynous models in bombastic outfits, including one man wearing a dress and, most notably, no cars anywhere in sight.
‘It’s not to be loved by everyone’: Jaguar defends new ‘Barbie pink’ electric car
Jaguar has defended its new “Barbie pink” car, saying that it “won’t be loved by everyone” because it is “fearlessly creative”. Gerry McGovern, the company’s chief creative officer, said Jaguar’s new Type 00 models demonstrated its desire to “strike through convention”,
Generation Z criticizes Jaguar pink electric car
This week, Jaguar’s attempt to appeal to Gen Z with a pink electric “Barbie car” failed spectacularly. The luxury automaker’s creation was labeled “cheap” and compared to a “pink Batmobile” by young critics.
1d
on MSN
Jaguar’s ‘Barbie’ relaunch is a disaster for an iconic brand
It could have restored the splendour of the leaping cat to the bonnet. It could have tried to summon up the elegantly sensual ...
5h
Jaguar Unveils Electric Car, Critics Dub It 'Barbie Pink'
British luxury carmaker Jaguar has unveiled an electric concept car that critics have derided as "Barbie pink" amid a backlash over a radical rebrand of the iconic company.
2h
Not so pretty in pink? Jaguar's polarizing Type 00 concept has lost 'all connection' to brand's past.
Unveiled last night from glitzy Art Basel Miami, Jaguar’s new coupe, dubbed the Type 00, features what the brand believes is ...
1d
Jaguar Bashed Online After 'Barbie Pink' Concept Car Leaked
Once again Jaguar has left the denizens of the Internet in an uproar, who accused the luxury carmaker of embracing 'woke' ...
LBC
5h
James May says 'Barbie pink' Jaguar is not 'radical enough' as iconic car company defends rebrand
James May has branded Jaguar’s new “Barbie pink” all-electric car ‘not radical enough’ as the iconic brand faces backlash ...
joe.co.uk
7h
Jaguar boss slammed after unveiling new ‘Barbie pink’ electric car
Car manufacturer Jaguar has been slammed after images of its new hot-pink electric car were leaked online. Concept images of ...
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