Amid a sea of startlingly realistic AI-generated images, Absolut Vodka is taking a stab at fostering a more inclusive landscape. The results are certainly lifelike, if not terrifyingly so.

It was that one drink–at the end of a long day at work, on a lazy Saturday afternoon, or to toast a special milestone–that ...

After wrapping up her Short n' Sweet Tour in Los Angeles on Monday (Nov. 18), Sabrina Carpenter is ready to ring in the ...

Universal has outdone itself with its approach to making “Wicked” a household name (and household product) The post Inside ...

Absolut Vodka will stop exporting its products to Russia after a backlash in its home country, Sweden. The company initially halted the exports in March 2022 after Russia invaded Ukraine.

Absolut & Kahlúa, the power pair behind the Espresso Martini, have joined forces with Sabrina Carpenter to mix things up this ...

But vodka brand Absolut has arguably never forgotten its design roots in the first place. As well as its famous bottle and bold sans-serif wordmark, Absolut is famous for its iconic print ads and ...

When it comes to the Espresso Martini, Absolut is the go-to vodka for mixing with Kahlúa coffee liqueur, a must-have ingredient and the top spirits brand2 associated with the Espresso Martini.

And though it made me smile, it took me some careful examination of the small, legal text to see it is an advertisement from Absolut Vodka.

In 1980, the advertising agency TBWA made an ad for Absolut Vodka featuring a bottle of its product with a halo above it and the words "ABSOLUT PERFECTION" below. The ad was an instant hit ...